Micro campaigns in B2B services: 89% LinkedIn reply rates, 8x the average
The average LinkedIn outreach campaign gets about 1 reply in 10. Our micro campaigns for a B2B services firm got 7 to 9 in 10. Here's how we build a micro campaign: tens of people, one strong shared signal, a message that names it, and a small offer. Then a setter team turns the replies into booked calls.
Roman J. Georgio