Run it yourself, or have us build and operate it.
Three ways to buy the same engine. Pick the one that matches how much of the GTM engineering you want to own.
Self-serve
Run the platform yourself.
Use ready-made monitors to surface high-intent buyers and route opportunities into your existing tools.
- Brands: 1 (more optional)
- Leads: Usage-based
- Core monitors and starter sources
- Buyer enrichment and scoring
- MCP and API access (coming soon)
- 75+ connectors (coming soon)
- Slack and CRM routing
Fractional GTM Engineer
A dedicated GTM engineer builds and operates your signal system.
Apply before September to lock in this price.
We define high intent with your team, deploy six or more custom signals and continuously optimise how opportunities are scored and routed.
- Brands: 1 (more optional)
- Leads: Unlimited
- Service: Credit-based
- Six or more custom signals
- Live buyer graph across your market
- Lead-scoring and tiering framework
- CRM and Slack integration
- 75+ connectors
- Highest-intent buyers routed to your team
- Continuous signal optimisation
- Regular GTM consulting call
Custom GTM Engine
A complete intelligence and agent system built around your GTM.
Everything in Fractional GTM Engineer, plus proprietary data, custom infrastructure and agents that act across your sales and marketing channels.
- Brands: Custom
- Leads: Unlimited
- Ten or more custom signals
- Specialist and harder-to-acquire data
- Custom integrations and infrastructure
- Sales and marketing agents
- Automated outbound, content, advertising and event workflows
- Custom credit volumes, support and SLAs
- Deployment in your cloud or existing stack
Compare every plan in detail
Not sure which plan fits?
Bring your website and we'll size the market, recommend a starting set of signals, and tell you which plan gets you there.
Book a demoCommon Questions
What is Scale Intelligence?
Scale is a market intelligence platform for GTM teams. It monitors your market across 75+ sources, connects relevant signals to individual buyers and companies, and routes the highest-intent opportunities to your team or agents.
What is a market signal?
A signal is any event that could indicate a buyer's needs, timing or intent. This could include a relevant discussion, GitHub activity, competitor engagement, a new executive, hiring activity, event attendance, website behaviour or a dormant CRM account becoming active again.
How do you determine which signals matter to us?
We begin by defining your ICP and what high intent means for your business. We then identify the signals that could reveal that intent and continuously measure which signals and actions create qualified opportunities, pipeline and revenue.
What is included in the custom signal report?
We map the buyers you want to reach, the initial signals we recommend monitoring and the sources where those signals can be found. We also show how each signal could be scored, routed and turned into a sales or marketing action.
What is the difference between Self-serve and a Fractional GTM Engineer?
Self-serve gives you access to the platform, ready-made monitors, buyer enrichment, scoring and integrations. With a Fractional GTM Engineer, our team defines high intent with you, deploys six or more custom signals and continuously operates and optimises the system.
What is a Custom GTM Engine?
A Custom GTM Engine is a complete intelligence and agent system built around your business. It can include proprietary data, specialist sources, custom infrastructure, integrations and agents that act across outbound, content, advertising, events and communities.
How quickly can we get started?
A standard managed deployment can usually have its first six or more signals live within one to two weeks. Custom enterprise deployments depend on the data, integrations and agents required.
Do we need to replace our existing GTM tools?
No. Scale is designed to connect with your existing CRM, Slack, data sources and GTM tools. Opportunities can be routed to your team, your existing agents or custom agents built for you.
What can the agents actually do?
Agents can research and enrich buyers, alert salespeople, trigger outbound, invite prospects to events, surface content opportunities and coordinate actions across channels. You decide which actions require human approval and which can run automatically.
How does the system improve over time?
Every action and outcome writes back to the market model. This allows it to learn which signals, buyers and sequences create pipeline, rather than simply crediting whichever activity happened closest to a conversion.
How is this different from Clay, Apollo or intent-data platforms?
Most data platforms provide lookups, lists or account-level scores. Scale maintains a living buyer graph, monitors custom signals across the market and connects actions to downstream outcomes so your team and agents can learn what works over time.
Who is Scale best suited for?
Our data is currently strongest for companies selling technical products or services, including developer tools, IT services, cloud infrastructure, cybersecurity and B2B GTM agencies. We can evaluate other markets through the custom signal report.
How much does it cost?
Self-serve will start at $99 per month. A Fractional GTM Engineer starts at $2,500 per month, while Custom GTM Engines are priced according to the required data, infrastructure, integrations and agents.
How do you measure ROI?
We track each signal from discovery through enrichment, action, opportunity and pipeline outcome. This shows which signals and GTM actions produce the greatest return, allowing the system to prioritise what works and stop wasting resources on what does not.